St. Pete, Florida: A Perfect Event Locale

St. Pete, Florida: A Perfect Event Locale

Just when the majority of the United States is in the grip of never-ending snowstorms, there is one state that seems to avoid the trend. Though the freeze has even found its way to the deep South, Florida remains free of these back-to-back winter storms, with residents and visitors basking in balmy temperatures under a delicious sun.


With weather you can count on, St. Petersburg, Florida offers the perfect destination, which is why we at TOCA Events have become partners with this great city. The area is alive with extraordinary beaches, exceptional culture and entertainment, and constant growth. You only have to read about neighboring city, Tampa’s recent development coup set to break ground this spring, offering over one million square feet of office space and a half a million square feet of hotel and meeting spaces.


It became obvious to us a long time ago, that St. Pete would be the ideal setting for a satellite TOCA office. With this in mind, we were lucky to find Hospitality and Special Event pro, Suzan Gough, to join our stellar staff as Senior Executive, MICE Relations for the Tampa Bay Region.

With her deep experience in client service, Suzan is helping us grow our brand, creating a significant presence along Florida’s Gulf Coast. With her background as an on-board purser and cruise hostess to years in sales and marketing for hotels Radisson, Marriott, and Resorts International, she also served as the Director of Marketing for Broward County’s Hotel & Motel Association. Launching two separate entrepreneurial endeavors, she provided event and culinary services to a broad list of clients, including ESPN, Blockbuster’s World Headquarters, the Greater Ft. Lauderdale Convention & Visitors Bureau, and the Whitbread sailing teams. As former account executive and event producer for conceptBait, a global event and floral design house, Suzan has just the right mix of experience, creativity, professionalism, and clout to manage a strategic locale for event planning such as we have here in St. Petersburg.


From the complexities of planning large corporate and sporting events, to managing ancillary activities, our St. Pete team has been hand-picked for their knowledge of the Tampa Bay/Clearwater scene. This means that when our clients ask for a full-on event package, they get the very best that the area has to offer.

Whether it’s beach volleyball, a sunset boat ride, or a visit to some of the coast’s best venues, TOCA knows how to tailor off-site experiences that guests will never forget. After a full day of workshops and conferences, we know how to show everyone a good time. Obtaining hard-to-get tickets for a sporting event or a performing arts performance, gaining entrance to fashion shows and clubs, and offering off-the-beaten-path nature walks are just some of the ways our familiarity with this splendid locale can provide that “something extra” that our clients deserve.


St. Petersburg and its environs is an easy sell when our clients are looking for a setting that offers consistent weather and a plethora of opportunities for relaxation and pleasure to offset an intense corporate pow-wow or simply to reward employees for work well done. TOCA Events is proud to be a part of the scene, and always excited to plan the perfect on-site and off-site events.

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